Professional Services

//Professional Services

EMS© (Emotional Modelling Score)

, , , , ,

How angry was the Customer? How to use EMS © (Emotional Modelling Scores) All Customer Experiences are emotional. But most organisations are almost blind to the subject. Why? - because they lack the language to describe emotional states and the metrics to measure how successfully they are dealing with them. How angry is angry? [...]

Customer Loyalty

There is no silver bullet in measurement or Customer Loyalty Best practice is becoming poisonous in a number of ways because of the disruptive innovation of ease of access to functionality and channel. Even the latest tools and strategies in Customer Insight and Loyalty seem to become less effective more quickly in what is becoming [...]

B2C Sales

Business 2 Consumer Sales & Service to mass consumers We help design a range of B2C activities From proposition development to thought leadership we help organisations to understand their customer experience from the customers point of view and to create Sales Pipeline and Marketing Awareness. We define successful strategies to help you manage your market [...]

B2B Sales

Business to Business Sale of High Value Products & Services We help design a range of Business to Business activities from Market Management to Thought Leadership From proposition development to thought leadership we help organisations to understand their customer experience from the customers point of view and to create Sales Pipeline and Marketing Awareness. We [...]

Tactical Design

Tactical Design is one of the ways in which you can take advantage of the opportunities that arise during periods of rapid change. Customers are already starting to control your relationships with them – and that is that scary. Everything within traditional business models is transforming over a very short period of time. Failure to [...]

Strategy

Silos’ may be the biggest threat to your organisation today! Understanding change as it effects your strategy has never been more important. However where strategy also includes fundamental change to your organisational design and your operating model the challenges then grows in proportion. Asking the guardians of the present status quo to design a future [...]